A leading Canadian healthcare technology company is revolutionizing medical care access by offering real-time walk-in clinic wait time information. NeenOpal's advanced data analysis solution addressed complex challenges, transforming fragmented data into actionable insights. This intervention significantly elevated clinic operations and enhanced user experiences, marking a turning point in healthcare innovation.

Customer Challenges

Unifying Fragmented Data

The organization grappled with fragmented data across numerous platforms, facing challenges in consolidating data from over 10 sources. Diverse formats and structures compounded the complexity, hindering the creation of a unified data landscape.

Harnessing Real-Time Insights

Accessing data swiftly was a significant hurdle, particularly for real-time insights crucial for timely decisions. Slow data retrieval impacted agility and competitive edge, limiting the organization's ability to respond promptly to market changes.

Mastering Data with Advanced Analytics

Lacking robust analytics tools, the organization struggled to interpret vast datasets effectively. This limitation hindered meaningful insights extraction, impeding strategic decision-making and business growth.

Solutions

NeenOpal merged transaction data with operational costs for financial clarity and utilized advanced analytics for key customer insights. Streamlining revenue management optimized financial operations, while leveraging Amazon Redshift enhanced data processing for efficient decision-making.

Integrated transaction data from various sources, such as Stripe & Aurora database, with operational cost information to offer a detailed overview of financial performance. This included meticulous tracking of revenue streams, billing cycles, and customer payments, providing insights into profit margins and overall financial health.

Utilized advanced analytics techniques to calculate crucial customer metrics, including customer lifetime value and churn rates. This analysis enabled the organization to understand the long-term impact of its services, identify areas for improvement in customer engagement, and implement targeted strategies to enhance loyalty and retention.

Implemented a streamlined revenue management process by categorizing diverse revenue streams, such as subscription fees and transaction commissions. This categorization facilitated better tracking and management of revenue sources, enabling the organization to optimize its income streams effectively.

Leveraged Amazon Redshift as the core infrastructure for data storage and analysis. By harnessing Redshift's parallel query execution and columnar storage capabilities, the organization achieved ultra-fast responses to complex analytical queries, enabling efficient data processing and decision-making.

98%
Quicker real-time query response times
40%
Increase in Telehealth appointments
~20%
Improvement in Data Accuracy
~13%
Increase in user retention on the platform
~95%
Faster appointment booking for users
~30%
Increase in Provider Engagement

AWS SERVICES USED

AWS Lambda
AWS Lambda
Amazon RedShift
Amazon RedShift
Amazon S3
Amazon S3

FEATURES

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Scalability

AWS Lambda functions and the serverless architecture ensure that the system can automatically scale to handle varying data loads efficiently without the need for manual infrastructure management.

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Reliability

AWS's robust infrastructure, with Amazon S3 and Redshift, ensures high availability. Lambda handles data ingestion. SNS and EventBridge enable reliable alerting, maintaining stability.

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Flexibility and Support

The architecture supports a variety of data sources and uses AWS services like Lambda and Glue to provide flexible data processing and transformation, meeting specific analytical needs.

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Performance

AWS Redshift enables high-performance analytics, ensuring quick query responses. AWS Lambda minimizes latency in data processing, enhancing overall system performance.

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Cost Efficiency

AWS's pay-as-you-go pricing model for services like Lambda and S3 allows for cost-effective scaling. This approach reduces the need for upfront infrastructure investments, optimizing operational costs.

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Integration

The solution integrates seamlessly with various data sources, such as social media platforms and business tools. AWS Lambda ensures smooth data flow, facilitating comprehensive analysis.

Why choose NeenOpal?

NeenOpal Inc. is an AWS Advanced Services Path, Differentiated Partner and we are in the Public Sector and Well Architected Partner programs. As a forward- thinking consultancy, we specialize in unlocking the transformative power of data to drive business growth. Our team comprises AWS Certified experts committed to staying abreast of the latest industry advancements.

Benefits

Conclusion

For the organization, we provided advanced data analytics solutions, integrated transaction data, streamlined revenue management processes, and empowered decision-makers with comprehensive insights into financial performance and customer behavior. This data-driven approach empowers decision-makers to optimize strategies for both cost management and customer retention, fostering sustainable growth in a dynamic market landscape.

Written by:

Barnali Shil

Senior Associate Consultant

LinkedIn

Madiha Khan

Content Writer

LinkedIn